Straight out of the box - Bringing a Binary FX Option business to market

By Ilan Tzorya, Founder & CEO at Tradologic

First Published: e-Forex Magazine 51 / Expert Opinion / April, 2013

Why are increasing numbers of forex brokers deciding to include Binary Options in their portfolio of e-trading products and services? Because binary options have a large number of advantages for both businesses and end users.   Binary options are a great alternative for the business because they offer known, limited and simple to manage risk. They are easy and affordable to teach clients and provide massive conversion from any audience. Moreover, binary options offer the ability to trade over the weekend and holidays. When it comes to end users, binary options have a number of great advantages such as the fact that they present an easy and simple form of trading without the need of margins and spread. Also, binary options allow investors to trade on all the markets and financial instruments with fixed return and limited risk. At the same time, binary options represent an entertaining form of investment with an educational angle.  Last but not least, the binary options business is more...continued

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