Frances Maguire
Frances Maguire

Siena eTrader evo - the next generation of Single Dealer Platform

With trade volumes through single dealer platforms growing faster than multi-dealer platforms, Frances Maguire talks to Joe Locke, Operations Director, and Carl Martin, Banking Products Director, at Eurobase Banking Solutions about the launch of its new electronic trading platform – Siena eTrader evo®.

First Published: e-Forex Magazine 46 / Product Launch / January, 2012

The latest statistics show that single dealer platforms have gained market share, year-on-year, and now carry about 50 per cent more flow in the spot market than the multi-bank platforms. As banks continue to invest in their single dealer platforms this growth is tipped to continue. Eurobase has been investing in the build of its next generation of single dealer platform, Siena eTrader evo, delivering the ultimate customer experience via a highly flexible and functionally rich web interface. FM: How can banks use their platforms to gain a competitive edge in a rapidly maturing e-commerce market? CM: With margins now so tight, value-added customer service has moved more to the forefront. A bank’s customers will typically have varying and increasing requirements and therefore the ability to provide tailored views on a customer by customer basis is critical. So to is the ability to rapidly deploy additional products, whether they be new asset classes or cross-asset products – a visible trend...continued

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