Factors to consider when choosing a white label partner

According to Luis Sanchez, CEO of BMFN

First Published: e-Forex Magazine 63 / FX Brokerage Operations / January, 2016

1) Technology: Trading platform, back office, CRM, liquidity, trading book, reporting and accounting. Open architecture to be adaptable, and at an affordable cost. 2) Cost: How much will the entire development of the white label cost, including one-time and ongoing costs. 3) Platforms: At least one different trading platform, multiple trading products, plus customisable applications for mobile for iOS, Android and Mac interfaces.  4) Build in applications: For monitoring self-traders and especially for IB’s where they can follow their clients, trades, and commissions in real time and on mobile devices. 5) Business Model: Know what business model underpins and drives the relationship. 6) Social Interaction:  Brokers must provide social features, tools and opportunities in a simple and interactive way.  7) Training and Support: White labels must provide intensive and constant training to partners online and face to face. 8) Marketing tools: New brokers are also looking for...continued

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