Ross Newell,  Institutional Business Development Manager at CMC Markets
Ross Newell, Institutional Business Development Manager at CMC Markets

Does the client always know best? Exploring the pitfalls and potential of multi asset brokerage

There’s no escaping the fact that today’s retail trader now wants the ability to look well beyond a select group of FX pairs when developing and executing their trading strategy.

First Published: e-Forex Magazine 95 / FX Brokerage Operations / March 2020

There’s no escaping the fact that today’s retail trader now wants the ability to look well beyond a select group of FX pairs when developing and executing their trading strategy. But with a seemingly unlimited range of instruments and assets on the table, when it comes to selecting the most appropriate array of products, what should white label providers or introducing brokers look for in developing the perfect mix, linking their customers with high quality liquidity? After all, the costs of simply publishing an exchange price feed are far from immaterial and there’s a technology burden to consider too, so striking the right balance when giving traders a sensible choice can prove critical in determining the long-term profitability of any business. Customers hold the key The reality is that every broker will find their clients have different requirements when it comes to which instruments they want to trade. Whilst core products like US Dollar pairs and Sterling or Euro crosses will...continued

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