John Colasanti, Ed Pla, Marek Robertson and Brian Duff
John Colasanti, Ed Pla, Marek Robertson and Brian Duff

FX Prime Brokerage: meeting the challenges of the fast changing FX market

The recent growth of FX Prime Brokerage has been extraordinary and technology has had a central role in facilitating this. e-Forex invites John Colasanti, Head of Americas, FX Prime Brokerage sales at Citi, Ed Pla, Global Head of FX Prime Services at UBS, Marek Robertson, Head of FX Liquidity Solutions at Barclays Capital and Brian Duff, Head of Prime Brokerage, North America at RBS Greenwich Capital to discuss some of the key drivers and issues associated with this expanding industry.

Why has FX Prime Brokerage now become such a highly competitive market? Colasanti: At its core, FX Prime Brokerage is a multi-faceted, relationship oriented business. Notwithstanding the obvious benefits of increased flow potential and the revenue diversity that fee income provides, most recognize that an FXPB relationship will invariably afford them access to new opportunities as clients mature and their needs change. A good FXPB becomes a source of other products, services and information to their clients and that’s certainly a privilege worthy of competition. Pla: To be a top level full service FX provider one has to provide top level fx prime brokerage services. Robertson: The FXPB market has experienced growth due to both increased demand and supply of PB services. Increased demand due to the rise of FX as an asset class; an increase in the number and size of Hedge Funds, Real Money absolute return portfolios, and proprietary trading firms, as well as the development of the...continued

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