By Evgeny Sorokin, SVP of Software Engineering at Devexperts.

Trading Platforms: Your key to retaining traders and reducing your churn rates

September 2022 in Brokerage Operations

You’ve been focusing on offering competitive fees and spreads. Still, traders keep switching to a competitor broker! How can you reduce the churn rate and maintain trader loyalty? One way is through the trading platforms you offer.

We asked hundreds of traders what platforms they used, and what they liked in their trading platforms To better understand…